( done)Who would be the audience for your media product?

Who would be the audience for your media product? 

The audience that would be most likely to watch my media product is a Male ages of around 60+. This is because the height of the film noir genre was around 1940s so a person who is older age is likely to enjoy a film noir rather than, for example a teenager who is probably unaware o genre and bares no interest to them at all. The film will appeal to the slightly higher class, people due to the fact that the films are based around upper class people so the audience can relate better to the films. 

I think my film wont appeal to many female audiences as the films tend to be based very much around murder, detectives and shoot outs. Things that most females would not be be interested with that sort of movie. I also think that the film wouldn't necessarily appeal to a teenage male. My film is a modern take on a film noir but the story line is very predictable and, there is limited humor or action during the scene and I think that it wouldn't appeal to the teenage male, there's lots of diolouge and I don think a teenage boy would enjoy watching it. 

Even things like the music during the film is not advertising to a young person. The music is very jazz orientated and would not appeal to a teenager who would want something a bit more up current and up beat. The music in a film is a huge part of choosing which audience you want to appeal to. I chose a slow jazz theme, to appeal to the older generation as I think that would enjoy my media product the most. 

My film is a lot more appealing to the older generation as the black and white color and the story line does not really appeal to the younger generation; Who prefer to watch action movies with girls and big shoot outs.  The film is very mature and slow and everything in it is very realistic. The film genre is also a very old genre which originated from the 1940s so therefore would be more appealing to the older generation as they grew up watching these types of films. 

I have given my film a slightly modern edge with it being set in the 21st century and the props and people are modern day. Its just that the story line is a similar story line to film noir and I have used the codes and conventions in my film.  The biggest customer of cinemas are teenagers, so the film would not be ideal for a cinema release as teenagers would be horror or action. The modern day films often have a young cast with "attractive" actors and actress`s which teenagers idolize and look up to. For example if a film with Zach Effron in would immediately appeal to teenage girls, with out even knowing what the film is about just the fact Zach Effron is in it makes girls want to see it. Similar to a boy and a film with Megan fox or some other iconic female actress.  

 Films that are successful are films that have hug movie stars in and our films that relate to the audience for example 50 shades of grey has been such a huge film because the film is based on a relationship and the problems of the relationship and people can relate to this as they are in relationships similar to them. Where as my film is about a detective framing a innocent man which is something that doesn't happen to people every day, so this film is aimed at people who enjoy film noirs for what they are not for the actors or the gun fights. The film is aimed for people who love to watch film noirs, not for your average teenager who loves sci- fi and horrors. 

I will make the film appeal to the older aged male by using features of the film to appeal to them. Obviously it would be a good thing if teenagers or young adults watched the film but I have to focus on one specific target market and focus on selling the film to them other wise you wont get a full audience of your target market. 

So concluding the answer the type of audience that I want my film to appeal to is the older male or a mature person who enjoys a film styled on a old 1940s film noir picture, the film will not be appealing your average teenager of young adult and the film strictly follows the usual codes and conventions of film noirs. So the people who would watch it will be people who have a liking for film noir films so they will tend to be older as the film noir genre was at its prime in the 1940s.